Tuesday, October 28, 2008

Getting What You DON'T Pay For


For the second time today, I had a conversation with someone about a website. And, for the second time today, the topic turned to the idea of going the "economic" route, and having someone internally putting the site together.

I cringe every time I hear someone say they have an accountant or a sales person who "dabbles" in web, or graphic design, or whatever it may be. Because 90% of the time, they make the decision to put that person in charge of the project, most of the time to save money.

I have an ex-client who did this not once, but from my count, 3 times. And, if they were to look back, and if they were honest with themselves, I am sure they would see that the cost and the heartache of this decision in the end was not worth it.

If you want to pay the neighborhood kid to do your website, that is fine. But, it will look like the work of a neighborhood kid did.

There are many great small agencies and freelancers out there, and I believe that it is worth doing it right the first time. Need some contacts- visit www.kcfreelanceexchange.com for starters (disclaimer- I am a member and the president). They have a lot of remarkable talent.

You do get what you pay for, and in this case, you get what you don't pay for.

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